Here's why we don't email you
One of my service providers has a "newsletter" feature, they sent me these interesting statistics. I blanked their names out because I like their other services and the people that run it.
* Since inception ***** has processed more than $500,000 of sales through the newsletter tool.
* Since inception the ***** newsletter tool has launched over 2,600 campaigns and send more than 100,000,000 pieces of email.
...According to my pre-coffee morning calculation, that works out to 1/2 of one cent in sales (much less in profit) per newsletter.
Personally, I think even a tiny sliver of my customer's time is worth more that a half a cent. A penny for your thoughts? That's always a good deal, I say that and people give me their two cents worth. Unfortunately what they say sometimes makes no sense at all!
* Since inception ***** has processed more than $500,000 of sales through the newsletter tool.
* Since inception the ***** newsletter tool has launched over 2,600 campaigns and send more than 100,000,000 pieces of email.
...According to my pre-coffee morning calculation, that works out to 1/2 of one cent in sales (much less in profit) per newsletter.
Personally, I think even a tiny sliver of my customer's time is worth more that a half a cent. A penny for your thoughts? That's always a good deal, I say that and people give me their two cents worth. Unfortunately what they say sometimes makes no sense at all!
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